Nimble and fast. A solution that grows with you.


Whether commercialising the first product or growing an existing franchise, small European pharmaceutical and biotechnology companies need the right tools to manage customer relationships every step of the way. Historically, small companies had to compromise on CRM solutions. “Full-featured” CRM systems were too expensive. Lower-end CRM systems sacrificed functionality for the promise of “end-to-end” service. This tradeoff no longer exists.

With over 15 small- and medium-sized customers in Europe and more than 50 globally, Veeva CRM is the only cloud-based CRM solution for small drug companies that provides both a great product and the setup and operational services that small companies need for rapid growth. And because it’s in the cloud, all customers get the benefit of the same high reliability and performance without the upfront investment. So even the smallest of companies can finally afford a great product.

Veeva CRM enables small businesses to optimise relationships throughout the product life cycle. To quickly add users as they grow. To enhance customer interactions. And to eliminate the burden on IT.

Head start on market development.

Veeva CRM grows with you as your business matures. During pre-launch market development, Veeva customers use the complete KOL management functionality to develop a strong knowledge base among key opinion leaders. When ready, customers then add Veeva CRM’s key account management and pharmacy sales. capabilities to begin building the right relationships for new product market access.

“Given our rapid growth and expansion into new markets and regions, we were searching for a flexible and easy-to-use system that would support our customer-focused and performance-driven strategies. Veeva CRM has everything we need.”
- Jozsef Vincze, LEO Hungary

“Turn on” sales. With speed.

With Veeva CRM, adding sales users is easy, whether it is for a new product launch or the scaling of an existing sales force. Rapid deployments are now the standard with Veeva CRM’s robust solution for specialty and primary care sales. And sales representatives are integrated with MSLs and key account managers from day one, allowing for tight collaboration and a single, complete picture of each customer.

No ordinary sales call.

The Veeva CRM suite of products provides the right tools and capabilities for representatives to make the most of every interaction in the field. From exceptional planning tools and rich reporting functionality to built-in closed loop marketing on the iPad, each representative can spend more time effectively preparing and less wasting time at the customer site. More time executing on message and less time on mediocre calls. And more time acting as a trusted advisor and less time being “just another rep.”

Scale your business. Not your IT department.

Evolving business requirements usually put greater demand on IT. But with Veeva CRM, you can deploy a world-class CRM product without having a big internal team to manage it. So you can scale your sales force and not your IT department.

Innovating together.

As the industry changes, so does Veeva CRM. Because Veeva CRM is a true multitenant cloud-based solution, we continuously evolve our solution to respond to customer needs, local regulatory requirements and other industry changes. Veeva’s rapid innovation cycles deliver a steady flow of “automatic innovation,” an asset that appreciates over time. We’ll focus on innovating your CRM system, so you can concentrate on innovating your business.

“As a small, but pan-European company, we weren't able to embark on a lengthy requirements definition, configuration, and implementation exercise. With Veeva, we were spared that; we experienced a very fast, user-oriented design phase for changes to the basic system, often with immediate response on design requests.”
-Juergen Guenther, VP of Customer Operations, Iroko

At your service.

Veeva Europe and its partners have the experience to help you every step of the way. Veeva Professional Services is equipped to manage every stage of implementation with a proven track record of delivering on time and on budget. Following implementation, Veeva Managed Services supports ongoing tasks such as adding or removing users, loading data and continually enhancing the system. And through our network of trained and certified partners, our customers have the ultimate choice and flexibility for end-user training, support and hardware management.

In addition to reducing initial and ongoing technology tasks, Veeva also saves you time and money on implementation and compliance. Veeva has built in many of the pan-European and local country requirements directly into the product. So less time is spent during projects on defining a localised baseline and more time is spent on enabling your unique business process. And with Veeva’s extensive experience supporting pharmaceutical industry data across more than 30 European deployments, we understand what it takes to comply with local regulatory requirements and data storage and privacy requirements.